Eight Color Personalities Put a Spin on Workplace Communications


You know better than most that there are more than just four generic personality types around you at home, at work or even when you’re out and about around your neighborhood. Personality is like color; there are as many shades and hues as the eye chooses to see. Strong personal characteristics can certainly follow similar patterns for different people, but they always take slightly different forms depending on the person.

Our individual histories, both environmental and genetic, teach us how to display our personalities. We subconsciously and consciously adjust our behavior in new situations whether we are at a party meeting new people for the first time or interacting with a different team in our company. We each display our personalities differently, even if there are many similarities between us.

Four more personality types

The four color personalities chart can be broken up into eight color personalities, or even 16! There is no way to represent every single personality out there in the world, but by breaking major character traits down into easy categorizations, people can begin to understand why they are the way they are.

Aside from the main four color personalities- Cool Blue, Fiery Red, Earth Green, and Sunshine Yellow- there are also four more subsets of these types that can be created. Rather than call them by a color they are called by a role they might play in the workforce that fits their personality type. These four personality types are known as the Coordinator, Helper, Motivator, and Reformer.

Coordinators are negotiators. They are willing to toe the line between two groups to come to a consensus and to make sure everyone’s voices are heard. They respond best to people who are willing, relaxed, and easy going.

Helpers seek agreement to reach a consensus during a meeting or about a project. Helpers are in tune with others who trust one another, are inventive with their solutions, and who are receptive to new ideas.

Motivators, Coordinators, Helpers, and Reformers

Motivators want to get things going and are particularly in tune with people who can match their active nature and fast paced problem solving style. Motivators don’t respond well to people who don’t speak up or who cause friction in a group.

Reformers get things done. They rely on thought and logic to solve problems and don’t always appreciate emotional appeals when dealing with a professional problem.

Jung opened up an entirely new world with his discoveries, and discoveries into the psychology of personality and the self are still being made today. Insights Discovery is based squarely on Jung’s theories, and as such is an invaluable tool in helping people understand themselves and others. Schedule me, Scott Schwefel, as your keynote speaker, and I will come to your group and address the differences in personalities in a truthful, fun, and easy-to-understand way. Follow me on Facebook, LinkedIn, and Twitter to share my blogs with the color energies you work with!

Reform To Achieve Maximum Results


The last of Jung’s “8 Types” is the Reformer. The Reformer is said to be an abstract thinker who is motivated by results. The motivation can come off as being ultra-competitive to co-workers. Moreover, this same motivation is sometimes offset by their hunger for perfection. Hey, no one is perfect, right? Moreover, this “offset” lets us know that the Reformer is human which makes us all, who do not have this pretty awesome innate ability, feel just a little bit better about ourselves.

With Great Power, Comes Great Responsibility

No matter the type of company you run, there is for sure a natural Reformer there helping to do their part. Jung further describes the Reformer as be quick minded or having great speed of thought. However, when you can think of sound solutions faster than most, this can be counterbalanced by the need to explore ALL possible outcomes as a result of this new thought or solution. Even though the Reformer can show glimpse of brilliance, they struggle as it takes them a lot of time to finally settle on one of their excellent business solutions. So, if you need something like “yesterday” you may not want to seek their help if time is of the essence.

Let A Dog Roam And They’ll Find Their Way Home

A manager who wants to better help this employee reach their full potential, and at the same time, assist the team and company, needs to give the Reformer space to roam. No, not space to roam the hallways at work. Freedom and space to think and do their jobs. This personality type does not need any hand-holding at all; just the occasional push when a deadline is fast approaching.

We Are All Wrong At Some Point In Time

If a Reformer gets the freedom to explore all situations and possibilities, they can be great at problem solving, which, they highly enjoy. Like normal people when they discover that they are actually incorrect on something they thought otherwise, the Reformer can get upset. Not only will they sometimes get upset, but they will also “canvass” their own support network (close co-workers) for support long after they have been unequivocally proven wrong. Or a final decision was already made.

Here Are Some Classic Reformer Personality Traits to Look For:

  • Inner drive
  • Deeper thinker
  • Attention to the job at hand
  • Strives for excellence
  • Influences other in a positive way
  • High self-criticism
  • If under pressure, can be overly critical, impatient and a negative thinker
  • Tolerant and understanding of “work code.”

Every office in America needs a Reformer on their team for total “togetherness.” If you would like further help in identifying yourself or someone you know who may be a Reformer, schedule me, Scott Schwefel, as your keynote speaker. I will come to your group and address the differences in personalities in a truthful, fun, and easy-to-understand way. Follow me on Facebook, LinkedIn, and Twitter to share my blogs with the color energies you work with!